A flyer is a bright advertising card, an effective tool for business development. Non-standard design, high-quality printing attract the attention of potential customers, talk about promotions, company advantages, product characteristics. Flyers are very convenient to use as a coupon for a discount or an invitation to an event. Flyers can contain information about the company and be distributed at events, thus creating a positive image and trust in the brand. When promoting the product to the market, such advertising materials are distributed by promoters, thus reaching the maximum target audience. A flyer with reliable information about a product or promotional offer helps the consumer make a purchase decision.